A Brief History of the Marque
Mopeds, Scooters and Motorcycles Manufactured:
14-18, rue de Madrid
Stéphanois Louis Rivière established the bicycle company in 1944 and as part of the promotion sponsored professional riders from 1946 to 1949. In 1950, they constructed a new factory in Vichy where they built bicycles, mopeds, scooters and motorcycles.
In March 1955 a Sulky Sporting powered by an AMC Mustang achieved five world records at Montlhéry. The same year, the company formed a partnership with Favor. In Spain, Riva models including the Isard were built by Rieju
Manufactured by La Société Centrale de Constructions Mécaniques (S.C.C.M.), 14-18, rue de Madrid, Vichy (Allier). Showrooms at 134, Avenue de Malakoff, Paris XVI.
Displayed at the Salon de Paris 1949, there were two models, the Standard and Luxe, powered by a 38cc Riva engine.
1. Unverified model