New Imperial Motorcycles

New Imperial 250 & 350cc Models 36DL & 46DL

MODEL 36D.L. "DE LUXE UNIT" 250 c.c. O.H.V. £49:10:0

MODEL 46D.L. "DE LUXE UNIT" 350 c.c. O.H.V. £51:0:0

These Machines are built for the connoisseur and are fitted with every refinement which the most exacting Motor Cyclist could require. They are suitable for any purpose and will hold their own. both in appearance and performance, in any company.


Model 36D.L. B.67 mm. x S.70 mm. Capacity 247 c.c.
Model 46D.L. B.74 mm. x S.80 mm. Capacity 344 c.c.

Totally enclosed Valve Gear of robust construction. Valve Guides positively lubricated ; the supply being readily controlled by hand ; in UNIT CONSTRUCTION with :—

GEAR-BOX. 4-Speed foot controlled " New Imperial " Gear-Box.

PRIMARY DRIVE, by helical Gear Wheels ; silent in operation, unbreakable and wear-proof running in a die cast aluminium oil bath.

FRAME of cradle type employing three-point suspension to the Unit, having Pillion Footrest Lugs brazed in position. Front and Rear Stands.

(Spring Frame £3 extra).

FORKS of new Taper Tube design fitted with Steering and Fork movement Dampers.

GUARDS of new design — very wide and ridged for strength with deep valances front and rear giving the Machine a most imposing appearance.

WHEELS. Rims and Spokes brilliantly Chromium plated fitted with 26 x 3.25-in. Dunlop Tyres.

SILENCERS. Twin Exhaust Pipes fitted with barrel type Silencers and handsome characteristic fishtails. (Upswept Exhaust Pipes optional).

EQUIPMENT. Lucas 6-volt Magdyno Lighting Set with Chromium plated Head Lamp. Compensated Voltage Control. Lucas H.F. Horn.

FINISH. Bars finished Chrome with clip-on controls. New large capacity Tank of a most pleasing shape. Finished Chromium with blue panels.